Welcome to registration for Competitive Intelligence: Working Side by Side with Marketing. Registration is quick and easy. Enter your email information and continue with your contact information. Space is limited. Please register early. Registration must be complete by July 9 at 5:00 p.m. (CST) in order to participate in the webinar. The economic downturn has made business and competitive intelligence more important than ever for law firms. The Library and Marketing departments need to work side-by-side to achieve both the short and long-term strategic goals of the firm. Join us as a panel of competitive intelligence experts present case studies and explain how to work collaboratively in managing the expectations of all parties involved in intelligence collection and application.
In this webinar, you will learn: Speakers: Foster Pepper PLLC Laura is a Director of Practice Group Management at Foster Pepper PLLC in Seattle, WA. Laura has spent more than 15 years specializing in change management, business development, and competitive intelligence for both law firms and corporations. Emily Cunningham-Rushing Haynes and Boone, LLP Emily is a Competitive Intelligence Specialist at Haynes and Boone, LLP. Emily has both a JD/MLIS and is working directly with the Marketing department at Haynes & Boone. Mark Gediman Best Best & Krieger LLP Mark is Director of Information Services at Best Best & Krieger LLP in Riverside, CA. Mark has been in the forefront of Competitive Intelligence within the law firm environment for many years and was one of the founding members of the PLL-CIC caucus on Competitive Intelligence. Information Resource and Records Manager at King & Spalding
Webinar Format:
You will join the meeting online using WebEx and dial in to the audio conference. You will receive login and dial instructions before the session. Once you receive login instructions, please test your system to ensure you can participate.
Description:
Laura Walters
Moderator:
Greg Lambert
