Target Advertising for Local Markets
Hyperlocal Psychographics: A New Report Series from Ad-ology®
Join C. Lee Smith, President and CEO of GLG Council Partner Ad-ology, for the exclusive launch of a new report series, focused on hyperlocal psychographic analyses of consumer media consumption and buying behavior.
Ad-ology is the science of applying consumer insights for strategic advertising and marketing. Its research focuses on the specific demographic, psychographic, geographic, or vertical market segments most likely to be your best customers and what motivates them to buy. Ad-ology provides dependable data, forecasts and analysis for winning new accounts and selling more to existing customers, while providing outstanding value so you can achieve accountability without compromise. Ad-ology Research is used by over 2,000 advertising agencies, media properties, economic gardening programs and corporate marketing departments across North America and is sourced by leading trade and consumer media. Ad-ology is also a research partner for the AAF's National Student Advertising Competition. Ad-ology Research is a division of Columbus, Ohio-based Sales Development Services, Inc., founded by C. Lee Smith in 1989.
GLG Webcast: Targeted Advertising for Local Markets
Tuesday, June 01, 2010 2:00 PM - 3:00 PM (Eastern Time)
Phone: 1 512 651 8476; Email: firstname.lastname@example.org Email Us