2011 Arbitron Client Conference and Jacobs Media Summit and Radio ON! Creative Workshop

Baltimore, Maryland
Tuesday, December 06, 2011
2011 Arbitron Client Conference and Jacobs Media Summit and Radio ON! Creative Workshop
Tuesday, December 06, 2011 - Thursday, December 08, 2011

Hyatt Regency Baltimore
(410) 528-1234
300 Light St.
Baltimore, Maryland 21202
United States

Map and Directions
Untitled Document
You may register to these events on-site at the Hyatt Regency Baltimore

Appearing in December at the Arbitron Client Conference and Jacobs Media Summit: Bob Pittman, CEO of Clear Channel Media Holdings; Walter Sabo, COO of Merlin Media; Dick Orkin of The Famous Radio Ranch; syndicated talk host Michael Smerconish and political commentator Ed Schultz.

Radio's best learning events are returning for a special December conference. The Arbitron Client Conference, Jacobs Media Summit and Urban PD Clinic and Radio On! Creative Workshop will take place December 6-8 in Baltimore.


  • The Urban PD Clinic (9:30am-2:15pm) is a highly rated half-day intensive learning experience designed specifically for Urban- format programmers. Your host is Jay Stevens, Sr. VP of Radio Content of Radio One.
  • The Radio On! Creative Workshop (10:30AM-3:15pm). Learn and be inspired by Radio Mercury Award winning agency and production company professionals who create memorable, successful Radio commercials and campaigns for their clients. Agenda details here. (Radio and agency creative professionals may register for this event separately for $75; Arbitron Client Conference/Jacobs Media Summit registrants may attend this event as part of their registration).
  • Dick Orkin, from the Legendary Radio Ranch will share how he tackles creative challenges.
  • Tripp Eldredge, dmr and Jacqueline Bullerman, Arbitron on the surprising parallels between radio and social media successes.
  • Glenn Enoch, VP Integrated Media Research for ESPN will discuss how his organization leverages his company's many media platforms.


  • Keynote speaker: Bob Pittman, CEO of Clear Channel Media holdings
  • What Happens When the Spots Come On: 2011 Edition. From Arbitron, Coleman Insights and Media Monitors, an update of our breakthrough 2006 study about radio audience levels during commercial breaks
  • Melissa DeCesare and Larry Rosin of Edison Research will present on "Moms and Media" and an update of "The Road Ahead," new research about in-car media technology
  • Mike Sheehan, CEO of Hill Holiday, whose clients include Bank of America, Liberty Mutual, Verizon Wireless and Dunkin' Donuts
  • David Lebow, former radio exec and president of revenue at Group Commerce
  • Now in its 16th year, the Jacobs Media Summit has presented compelling speakers, authors, performers and celebrities from all walks of the media, marketing and entertainment industries (agenda details here)
  • Walter Sabo, COO of Merlin Media
  • A conversation with talk show host Michael Smerconish
  • A look at the connection between radio and the 2012 elections
  • Our popular "Ask the Experts" session with Arbitron subject matter experts
  • Charlie Sislen of Research Director Inc. will share new programming benchmarks.

For sponsorship opportunities, please contact Brooke Trissel: brooke@ntsmediaonline.com


Contact Information

  • Phone: 410-309-8822, Email: ron.rodrigues@arbitron.com
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