Tired of Losing Money Online? Get the Facts on What E-Commerce and Paywall Strategies Work

Thursday, September 08, 2011

Tired of Losing Money Online? Get the Facts on What E-Commerce and Paywall Strategies Work
Thursday, September 08, 2011 2:00 PM - 3:30 PM (Central Time)

ONLINE

DESCRIPTION
In this thought-provoking Inland Webinar, you’ll learn how publishers can create a new revenue stream without losing a penny of online ad revenue. You’ll hear strong views on why old-fashioned paywalls don’t work—but how meters, geo-targeting and freemium combos do work. We’ll look at what the evidence shows. Finally, you’ll also learn how to sell iPad access through your own websites and the best print-digital bundling strategies.

PRESENTER
With Steven Brill, founder of American Lawyer and Court TV, and Gordon Crovitz, former Wall Street Journal publisher. Both are co-founders of Press+

COST

$75 members and sponsoring organizations | $125 non-members
(For a complete list of co-sponsoring organizations that are eligible for member rates, click here http://www.inlandpress.org/training/webinars/)


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Contact Information

  • Phone: 847-795-0380 Email: inland@inlandpress.org

Payment Instructions


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