The Forum for Cross-Channel Merchants

Nashville, Tennessee
Monday, May 07, 2012

   


Three Key Thematic Programs.
Your Choice to Mix and Match


 INSPIRE  The latest and greatest techniques for reaching consumers and customers, attracting them, and increasing their value wherever they are found. Whether it’s a print catalog, an e-commerce site, a smartphone, tablet, or social networking site, this track will help you use all your channels to market better.

 FULFILL  A deep-dive into operations and fulfillment, offering thought leadership and a new way of thinking. You’ll discover fresh ways to streamline your operations, make your touch points more effective, and, ultimately, increase efficiency.

 DELIGHT  Fine-tuning the relationship between brand and customer, but also the relationship between operations and marketing. This series of sessions will address the ways your company can work closer to break down silos, discover new efficiencies, and improve the customer experience.

Plus

 THE FOUNDATIONS  Key Training Workshops. These intensives are the beginning of your Forum experience. Join experts for in-depth full-day and half-day sessions where you'll discuss your most pressing challenges and innovative solutions.

Monday, May 7

  FOUNDATION WORKSHOPS 
9:45AM-
12:15PM
 Essentials of
Cross-Channel
Retail
 A Guide to
Performance
Measurement
 Essentials of
Operations I
 
1:30PM-
4:00PM
 Transforming Your
Cross-Channel
Experience
 Designing for
the New Customer
 Essentials of
Operations II
 Meeting the
Challenges 
of Smaller Operations
 4:15PM-
5:00PM
 Make Great Together:
Lance Curran, Threadless













Tuesday, May 8

   INSPIRE FULFILL  DELIGHT 
8:45AM-9:30AM Keynote Address 
9:30AM-10:30AM
The Zone 
10:30AM-
11:30AM
Eyes Don’t Lie: Bridging the
See/Say Gap
Emerging
Technologies for
Greater Sales
Innovations In E-Commerce  Order Fulfillment  Operational
Efficiency in 
a Cross-Channel World 
Engaging With Your Customers in Real Time
 11:45AM-12:45PM Luncheon Roundtable 
1:00PM-
2:00PM
The Top 25 Traits of 50 B2B Companies Your Customers Are on the IPad. Are You? The Free Shipping Challenge 4 Simple Ways to Improve Your Operations Integrate Online
and Offline for
Targeted Consumer Engagement
3:00-
4:00PM
Leverage Catalog Assets Across Channels Click Attribution for Cross-Channel Merchants Make Fulfillment a Marketing Asset 15 Tips for a More Effective Distribution Center Brand Rituals: Bond with Customers for Life


Wednesday, May 9

   INSPIRE FULFILL  DELIGHT 
8:00AM-8:45AM
Roundtable Breakfast 
9:00AM-
10:00AM
The Zone
10:00AM-11:00AM Should You Be Selling on Facebook? Breakdown of a Perfect Checkout Page  Inventory Planning for Cross-Channel Retail Five Things To Know About Fulfillment Using Your Customer Database for Organizational Excellence
11:00AM-
12:00PM
 The Zone
12:00PM-
1:00PM
How Color Improves Sales How Mobile Changes Everything Survivor Panel: 60 Tips in 60 Minutes Systems Strategies in an OmniChannel World Benchmarking CRM Competitiveness
1:00PM-2:00PM Tis the Season to be Busy: Preparing for Holiday 2012
Christine Hsu, Tommy Hilfiger and Bill Worple, Best Buy 
Hosted by Melissa Campinelli, Retail Online Integration


Mixers
With everything in one place, meeting your peers is easy at The Forum. But even if you spend your whole day developing your skills with our experts and discovering new solutions in The Zone, you still have time to connect at The Forum Mixers.

Monday, May 7
5:00PM - 6:30PM
Opening Cocktail Reception

Tuesday, May 8
7:30PM - 9:00PM
Forum Party @ The Water's Edge
 

Contact Information


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