IFVP Conference - AustinTX 2015

Austin, Texas
Tuesday, July 14, 2015
AustinTX 2015 Logo
Tuesday, July 14, 2015

9:00am-5:00pm: Pre-Conference Workshops

Pre-Conference Workshops are offered on first-come, first-serve basis,
and at an additional charge to the conference fees.
 Supplies and lunch will be provided.

Will you arrive Monday evening July 13th?
  Don't forget to add a night when you get to your accommodation page.

GR101 — The IFVP's signature training


GR101 is a comprehensive look into the wonderful world of capturing big ideas on big sheets of paper.  This workshop will provide a basic understanding of the craft, the tools and the techniques of graphic recording. The workshop leaders along with several other IFVP members (all with different working styles and clientele) will share their real life stories and ‘ahas' from their own practices.

GR101 is designed for all levels of skill and expertise. This is a great workshop for the beginner as well as the seasoned practitioner looking for a refresher. The workshop has sold out to rave reviews for eight years in a row.

Space is limited to 20 participants – Register for your spot at the wall today!

Juice Up Your Drawing! with Jim Nuttle and Greg Gersch


Are your graphic skills like a 90-pound weakling? Does everyone laugh at your stick figures and star people?  Is your lettering small, scrawny and sluggish? Now you can instantly add muscle and pep to your drawing arm with this intense hands-on all-day workshop! Come train with two top graphic recorders experienced in illustration, cartooning, typography and graphic design. Pick up creative tips and tricks that will enhance your visual capture skills. Inject speed, flexibility and a healthy dose of humor into your work. Unleash your wild inner artist during challenging practice rounds and group critiques. This is the perfect follow-up to Graphic Recording 101 and will take your drawing to the next level.


Space is limited to 25 participants.

Captivate Your Audience! The Art & Science of Engaging Learners

with Jill Greenbaum


You know that you want a rock solid connection with your audience—the people that are there, ready to learn from you. As facilitators, trainers, and presenters, we work, first and foremost, in service of our learners. Creating optimal experiences requires us to understand the needs of our learners, design for measurable results, and develop outstanding learner-centered content. Come to this workshop ready to discover how to immediately apply the latest research about how humans learn most effectively and efficiently. We will develop ideas for spaces and experiences that are fun, challenging, and transformative. You will leave with plans for the design of stimulating learning environments, interactive processes, and engaging materials—amazing results! 


Space is limited to 20 participants.

AustinTX 2015 Conference Opening Event – Bats and Beer!

Not only will we have front row seats to see the bats at dusk at the Congress Avenue Bridge, our host, Julie Gieseke will perform an excerpt of her one woman show,  Waiting. Read the description below:

Julie Gieseke: "Waiting"   

Have you ever thought about how you arrived at graphic recording? What are the twists and turns of life that brought you to where you are today?

Julie Gieseke has done just that. From that history she has created a full-length show entitled “Waiting”, telling the story of how she came to discover her path after 25 years of searching. Late bloomers, seekers and anyone else who has questioned their choices and directions will love the short version Julie has created specifically for AustinTX 2015.

Over the past 8 years Julie has spent in this field, she has been a witness to the myriad changes that have occurred in the industry. Join us as she takes us on a journey through her experience and the evolution of graphic recording from her perspective.

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And to find out more about the bats at the Congress Avenue bridge in Austin, go to:  http://austin.about.com/od/austinattractions/p/Bats_in_Austin.htm

Times listed are subject to change

Wednesday, July 15, 2015


New Member Orientation
Host: Dean Meyers

This is our newest annual conference tradition. On Wednesday morning before the conference officially begins, IFVP Board member, Dean Meyers, and David Sibbet, one of the founders of our field and a loyal IFVP supporter, will welcome anyone new to the IFVP and also anyone for whom AustinTX 2015 is their first IFVP conference. Come and learn about the IFVP and the world of visual practitioners, and meet members and make new friends.


AustinTX 2015 kicks off with a keynote by noted author and futurist, Joel Garreau

Radical Evolution: The Future of What It Means to Be Human

Noted futurist, Joel Garreau is the author of several books, and his keynote will be based on Radical Evolution: The Promise and Peril of Enhancing Our Minds, Our Bodies, and What It Means to Be Human.  Radical Evolution takes an unprecedented look at the point in history at which we have arrived. For hundreds of millennia, our technologies have been aimed outward at altering our environment in the fashion of fire, agriculture, or space travel. Now, for the first time, we are increasingly aiming inward at modifying our minds, memories, metabolisms, personalities, progeny and possibly our immortal souls.  Join Joel as he explores these new drivers of the future; altering human nature – not in some distant tomorrow, but right now, on our watch.

Find out more about Joel Garreau at: http://www.garreau.co


New to the Field

The Basics of Lettering
Heather Martinez

Made just for those new to the field, Heather Martinez will guide you in “The Basics of Lettering." Starting with mental preparation, the anatomy of a marker tip, and body mechanics to writing for legibility, your natural style will emerge in this hands-on experience. Explore a variety of letterforms and apply them to titling your chart or creating emphasis on key ideas. Learn tips that will boost your self-confidence and expand your lettering vocabulary. It's as easy as A-B-C!

Business Basics
Joe Azar & Launa Post

This session will give you an overview of starting and running a successful solo or small-firm business in the U.S., as well as some practical advice about client relations. Topics to be covered include: 
• Business structure (sole proprietorship vs. LLC)
• Tax requirements (local, state, federal)
• Copyright basics ("work for hire," transferring rights, licensing, using client work as samples)
• Contract basics (specific terms to include)
• Subcontracting (conflicts of interest, handling referrals) 
• Pricing/invoicing/collecting

Seasoned Practitioners

Business Success and How to Get It
Michelle Boos Stone & Donna McGeorge                             

These two wild women of the graphic facilitation world will challenge you to take your business success firmly into your hands, and help you take the next step. 

In this session you will discover how to: 

  • POSITION yourself in your market so that it’s clear why your clients are hiring YOU and not someone else.
  • Be clear about your VALUE and therefore declare pricing without apology
  • Create RAVING FANS in your clients so that they wouldn’t dream of going anywhere else
  • Find other REVENUE channels to share the load and risk

If you have ever wondered how to BUILD a solid client base and then engage them effectively, then be sure to attend this session and leave knowing how to stand in the CONVICTION of being an expert in your field, and be able to finally get out of your own way and achieve the SUCCESS you deserve.

Differentiate Yourself

Step into being a stellar presenter!

Jill Greenbaum

Get ready to learn the core skills you need to understand and truly make your own. You will discover how to become the presenter who engages, inspires, and ignites the transformation of your audience. In this session you will: 
  •  Get clear on where you are now and envision where you want to go.
  • Assess your strengths, challenges and behavioral style, and how they influence your work.
  • Learn how to reach everyone in the audience. 
  • You will leave with maps and a plan for taking your next delivery to a whole new level.
 6:00pm  Relax & Create, an IFVP FUNdraiser

IFVP members Jill Greenbaum and Katherine Torinni have joined forces to offer an evening of informal creativity and connection as their gift to the IFVP community and to raise money for the IFVP.

Evening  On your own to explore Austin

Thursday, July 16, 2015

 6:30 - 7:30 am

Back to Basics Strength Training
Chelsea Futterman

Chelsea Futterman created Lean Ladies Lift, a fitness and nutrition business based in Austin. This business was born from a visual strategy/coaching session with Julie Stuart of Making Ideas Visible, who has a unique talent for bringing to life nascent business ideas. She is graciously offering a morning workout where you can get your sweat on and see the visual map that inspired her thriving business.

Chelsea will show you how to use your own body weight as resistance to get an effective strength training workout even while traveling. You will go through a series of exercises to learn how to properly activate each muscle group. Once you learn the basic movements you will string them together in a 15-20 minute high-intensity aerobic circuit that can be done anywhere, no equipment required = no excuses!


The Aesthetics and Ethics of Visual Stories
Kelvy Bird                              
Liisa Sorsa                            
Anthony Weeks                    

Graphic Facilitators are modern storytellers. Instead of campfires, we gather in conference rooms and lecture halls. Gather around this “fire” with these three veteran graphic facilitators as they share their respective methodologies and philosophies of visual storytelling. These philosophies will be shared through practice demonstrations and dialogue with each other. Special attention will be given to topics such as:

  • Developing content-rich stories
  • Discovering your own storytelling inspirations and frameworks
  • Listening for narrative
  • Ethical responsibilities of the visual storyteller

Kelvy Bird, Liisa Sorsa and Anthony Weeks will share their own work samples and talk through the aesthetics and ethics that guided the creation of the work. 

 11:00am Getting into the Head of the Graphic Recorder
Sara Heppner- Waldston
, moderator
Kelvy Bird, Sophia Liang, Tim Hamons, Donatella Pastorino and Renatta Algalarrondo

Have you ever wondered if there is a right way or a wrong way to graphic record? This session will give a live demonstration of how every visual practitioner has a unique visual approach and style of capturing the same content. Afterwards, these five graphic recorders will share, individually and collectively, how they listened and synthesized what they heard. This is sure to be a great opportunity for insights into how different practitioners approach recording concentrated information such as we are exposed to in our work.
12:00pm  Lunch
 1:45pm  BREAKOUTS

New to the Field

Savvy Sur-thrive-al Tips
(Seasoned Practitioners on How to Survive and Thrive)
Lynn Carruthers, Moderator

Five IFVP seasoned practitioners (with 71 years of experience among them) from five countries (Disa Kauk, Donatella Pastorino, Mathias Weitbrecht, Bubble Mao and Renatta Algalarrondo) share not only their personal stories of success and pure joy; but also their challenging situations, ‘horror’ stories and how they managed to survive them. Our panelists will also talk about their preferred tools and favorite jobs. And there will be plenty of time for Q&A

Seasoned Practitioners

Beyond Live Scribing: Using Strategic Visual Thinking Tools to Create Change
Nevada Lane

Are you a graphic recorder who is hungry to make a greater impact? Do you want to work more deeply and longer term with your current clients to support their work? Do you want to take your visual thinking skills “beyond the wall” to help your clients grow and change? In this session, you will:

  • Learn the key questions to ask to be a better strategic partner with clients
  • Start thinking more strategically about your work
  • Be introduced to the simple yet effective “Visual Change Framework”
  • Learn how to leverage your visual thinking skills way beyond graphic recording
  • Start to think of yourself as a visual organization development practitioner

Write That Book, Gosh Darn-it!
Donna McGeorge

 At BigApple 2013 in New York City, Donna stood before a room of over 50 people and declared that by EuViz 2014 in Berlin, she would have written a book.  “I will not be going to Berlin if I am not holding a book”.
Not only did she exceed her goal by having a published book I hand by April 2014, but she has since published her second book and is well on the way to writing her third.
This workshop will introduce you to the WHY and HOW of getting your knowledge out of your head, and into a book.  We will be covering:
  • How a book is your best option to support your Marketing efforts
  • 3 Easy steps to getting the knowledge out of your head
  • Doing the work in a way that matches your writing style
  • Getting the book published, printed and in your hot little hand

Differentiate Yourself

Making Meetings Matter
Ruth Nicholson                                

Take an unbridled look into the professional competencies of facilitation and their practical application. Whether you want to round up the crucial skills to design and lead your own workshops or need a deeper understanding of the facilitators with whom you work, this session offers you the skills and techniques to design and facilitate productive meetings. In this session you will:

  • Learn to differentiate the unique roles of facilitators, visual professionals, and clients.
  • Discover how to align meeting purposes with agenda activities to maximize meeting productivity and address common facilitation challenges.
  • Demystify the art of facilitation by identifying the three (3) types of facilitation tools and how to select the proper tool for your meeting situation.
  • Expand your professional toolkit with skills, confidence, and insights that will enable you to put your own effective brand on your next meeting.
7:00 – 10:00 pm

The BIG Dinner at Buffalo Billiards

Friday, July 17, 2015


Achieving Orbit
Brian Tarallo
Heather Martinez
Trent Wakenight
Ben Tinker
Dean Meyers

We believe there is a growing trend in visualization towards ongoing collaboration and practice building. Our industry is no longer emerging: it has reached an inflection point. The market is aware and understands what visualization is and how it can be used. We’d like to explore what this trend means for individual practitioners and teams using two new techniques from the OGSystems Visioneering Team:

·      First, we’ll use a template for visual coaching designed to capture clients' learnings and reflections following an experience.

·      Second, we’ll introduce a new way to map lasting connections between each other from a foundation of appreciative inquiry.

And of course, there will be lots of slinging of ink. 


IFVP Annual General Meeting (AGM)

The IFVP’s new president, Jenny Trautman, will host our IFVP Annual General Meeting (AGM). We will review the organization's financials, remember last year's AGM at EuViz 2014 with a slideshow, review the status of our work towards the strategic vision developed in 2012, and Jenny will share the Board's vision for the future of the IFVP. 

 12pm-1pm  Lunch
 1:00pm  BREAKOUTS

New to the Field

Hit the Road Running! Jump-start Your Graphic Recording Career
Michelle Boos-Stone

Join 20+ year veteran graphic recorder and business strategy consultant, Michelle Boos-Stone, as she gives you the critical tips, tricks, engagement strategies and quick hit skills you'll need to jump start your career!  In this highly engaging, high-energy session you'll:
  • Hear strategies on how to get (and keep!) new clients
  • Learn skills to make your recording powerful
  • Begin working on your own marketing strategy plan
Come ready to gain the knowledge and wisdom you need to jump-start your graphic recording career, so you can hit the ground...and the road...running.

Seasoned Practitioners

TIME to Scale and Grow!
Tommy Breedlove, CPA 

 You are at an exciting time in the life of your creativity, and Tommy will take you through how to consciously scale your practice during growth periods while also simplifying the intimidating subjects. We’ll discuss:
  • Determining which Legal Entity is best for you
  • Understanding Balance Sheets, Income Statements, and Cash Flow Statements
  • Navigating the professional service providers – lawyers, bankers and accountants “oh my!”
  • Knowing when to partner or seek external capital sources
  • Contract writing and negotiation
  • Protecting your Intellectual Property, Copyright and Trademarks
  • Health and Business Insurance
  • Employees vs. Independent Contractors
  • High Level State, Federal, and Sales Tax Understanding

Bring your questions - This will be an interactive session where you can let your guard down and ask business related questions that you would rather ignore.

 3:00pm  Closing keynoteDan Roam
The Back of the Napkin Top-5: Five Unforgettable Lessons From 25 Years of Drawing for Business

In this intensely interactive 90-minute session, visual-thinking leader Dan will walk be walking us through the five most critical lessons he has learned over a quarter century of business visualization. From visual neuroscience to the 'six must-draw pictures,' this handful of rules will keep you sharp when the pen is in your hand and all eyes are on you.

Find out more about Dan Roam at: http://danroam.com

 5:00pm  AustinTX 2015 concludes

Schedule subject to change...please watch for updates
Pre-Conference Workshop - GR101 (0 remaining)  
Add to calendarTuesday, July 14, 2015 8:00 AM - 5:00 PM (Central Time)
Location: Radison Austin Downtown

Pre-Conf Workshop - Juice Up Your Drawing  
Add to calendarTuesday, July 14, 2015 8:00 AM - 5:00 PM (Central Time)
Location: Radisson Austin Downtown

Pre-Conf Workshop - Captivate Your Audience!  
Add to calendarTuesday, July 14, 2015 8:00 AM - 5:00 PM (Central Time)
Location: Radisson Austin Downtown

Guest Ticket for The Big Dinner  
Add to calendarThursday, July 16, 2015 7:00 PM - 10:00 PM (Central Time)
Location: Maggie Mae's
  • 1 Guest Ticket: $100.00
  • 2 Guest Tickets: $200.00
  • 3 Guest Tickets: $300.00
  • No Guest Ticket Needed


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