The Going Local certificate course is designed for meeting planners who intend to meet the needs and desires of their attendees who want to learn more or incorporate elements from the destinations where their meetings take place. It is ideal for organizations involved in hosting, organizing or planning a meeting or event for themselves or others. Going Local is applicable to any organizational meeting from board meetings and training sessions to annual conferences and global conventions.
The Going Local: A Roadmap for Inspiring Sense of Place certificate represents that your planning practices incorporate the importance of the local environment, food and beverage, culture, community and thought leadership at your events, and that you have a roadmap for implementing these elements across your event and your event portfolio. Participation assures:
Credibility as one who is knowledgeable in local ideologies, communities, environments and industries
Competitive advantage by demonstrating the power of place
Reputation as a supporter of local efforts Recognized leadership by example
Ability to immediately implement a “going local” planning system